A new report out today comparing the NCAA championship tournament to other "big-time" sporting events shows that the NCAA championship game is the second most expensive sporting event to advertise on. The number one? The Super Bowl.
The average price that CBS is getting during this year's NCAA Championship Game for a 30 second ad???
$1.2 Million!!!!!!!!
Here's the link to the article.
Tuesday, March 31, 2009
Monday, March 30, 2009
The beginning of the end????
Here's a 1981 news story about how newspapers were beginning their presence on the "web" - just 28 years later and the same San Francisco papers are having a hard time staying in business.....
RSS in Plain English
I love the "In Plain English" videos on YouTube. They do a great job. Here are a couple of my favorites that I use in many of my classes and presentations.
We Kan Powerpoint
Here is the slideshow regarding PowerPoint and presentation tips I gave at the We Kan! conference on March 24, 2009.
We Kan Powerpoint
View more presentations from Andy Stanton.
We Kan! Web 2.0 presentation
Here is the slideshow presentation I gave to the We Kan! conference on March 24, 2009 regarding web 2.0 and tourism.
We Kan! Web 2.0 presentation
View more presentations from Andy Stanton.
Friday, March 13, 2009
Another use of technology!!!!TwitterCOP
Glad to see that public safety officials are using Twitter - another great way to communicate quickly with a target public.
Police departments keeping public informed on Twitter - CNN.com
Thursday, March 12, 2009
Advertising Evolution
Wrigley's has it figured out with showing an evolutionary chain of events in their Extra Spearmint gum commercial. I wonder what the "Intelligent Design" folks think about this one??????
Wednesday, March 11, 2009
Thursday, March 05, 2009
The White House addition
CNN Political Ticker: All politics, all the time - Blogs from CNN.com
I LOVE it that the Obamas are making the White House kid-friendly for their family. It is refreshing to have a young family in the White House. Hopefully they will better understand what it is like to raise a family!!!
Tuesday, March 03, 2009
Are you on LinkedIn? It continues to grow
Many people are out of work and know the value of social networking. LinkedIn is a great site that allows you to post your resume and make connections with current and past clients, co-workers and business contacts. LinkedIn now has 36 million members - quite small compared to Facebook, but knowing that it is there for business and professional networking - that has expanded the value of the "networking" at a cocktail party!
LinkedIn Skyrockets as Job Losses Mount - Advertising Age - Digital
LinkedIn Skyrockets as Job Losses Mount - Advertising Age - Digital
Thursday, February 26, 2009
Playing around with Google Maps
Just playing around with Google Maps on my blog. Seeing what works and what doesn't work.
This is a map pointing to the metropolis of Longford, Kansas - home of Longford Water. Read more about it at my friend Marci Penner's blog - http://kansassampler.blogspot.com
View Larger Map
This is a map pointing to the metropolis of Longford, Kansas - home of Longford Water. Read more about it at my friend Marci Penner's blog - http://kansassampler.blogspot.com
View Larger Map
Wednesday, February 18, 2009
SuperBowl Tweets - technology is invading (and it is a good thing)
COOL interactive map of twitter activity during the SuperBowl. I LOVE technology! What a way to see who and where people were watching and talking about during the SuperBowl!
Map of Popular Super Bowl Words Used on Twitter - Interactive Graphic - NYTimes.com
Map of Popular Super Bowl Words Used on Twitter - Interactive Graphic - NYTimes.com
Monday, February 09, 2009
Be Prepared - your popcorn might make you sick????

Will the salmonella-laced peanut scare ever end? The latest barrage of peanut-laced product recall includes caramel corn that the Boy Scouts sold.
Popcorn Sold By Georgia Boy Scouts Recalled - News Story - WSB Atlanta
At least the BSA is warning folks with a link at the top of their website to the FDA recall
Some SuperBowl ad statistics
Here are some interesting stats regarding last weekend's Super Bowl ads. From reading this article, kudos goes to the folks at Denny's......
MediaPost Publications Fini: Superbowl Wrap 02/09/2009
MediaPost Publications Fini: Superbowl Wrap 02/09/2009
Friday, February 06, 2009
Pot isn't the "Breakfast of Champions"
Kellogg to Drop Olympian Michael Phelps After Bong Photo - Advertising Age - News
Michael Phelps loses endorsement deal from Kelloggs.
Thursday, February 05, 2009
Have you shared your 25 things?
Facebook friends share '25 Things' with the world - USATODAY.com
People are sharing more and more about themselves on Facebook and the latest "viral note" regarding 25 things about themselves is making headlines. I've had my underclass communication studies students do an assignment like this since I began teaching full time in 2005, although my students have to generate 101 things. It really helps them figure out who they are.....
Monday, January 26, 2009
There's still time to buy a SuperBowl pregame ad
Anybody got an extra million laying around that you want to spend on the 4-hour pregame show? Slots are still available!
Super Bowl pregame ads a tougher sell - USATODAY.com
Super Bowl pregame ads a tougher sell - USATODAY.com
PopeTube - the Vatican's channel on YouTube

Even the Pope has a channel on YouTube. I wonder how many "viral videos" he'll be sending out?
YouTube - vatican's Channel
Wednesday, January 21, 2009
We watched Obama online!
A record number of people (including me) watched the inauguration ceremonies from ONLINE sources yesterday. CNN.com and CNN Live streaming video had record hits. Check out this article from Advertising Age.
Tuesday, January 20, 2009
A Wordle of Obama's Words

Wordle is a great tool to help people "see" what has been said in a speech. Here is a word cloud or a tag cloud of President Obama's inauguration speech from today, January 20, 2009.
Subscribe to:
Posts (Atom)